Posted 1 week ago
Job id: a1Wcv000000FvUDEA0
Sr. Analyst Marketing Enablement
Atlanta, Georgia
Physical Location
4
Contract
Calculated Hire
-$45/hr
-k
Share This Job
Job Description:
Sr. Analyst - Marketing Enablement
Atlanta, GA
On-Site
ABOUT THE ROLE
Our client is seeking a Senior Analyst - Marketing Enablement for a 4-month onsite contract in Atlanta, GA, with a strong likelihood of extension or conversion. In this role, you will drive the successful adoption of marketing technologies by ensuring the alignment of tool selection, implementation, and organizational readiness with overarching business objectives. You will serve as a key support function, analyzing current marketing capabilities, identifying gaps and opportunities, contributing to solution design, and assisting in the rollout of new technologies and workflows. The Senior Analyst will conduct research and stakeholder sessions, support implementation strategies, apply change management tactics, and collaborate closely with internal teams and external vendors to ensure seamless execution of strategic initiatives.
WHAT YOU'LL DO
- Assist with the diagnosis and definition of business problems through research and marketer stakeholder sessions.
- Analyze campaign processes to identify gaps and opportunities for marketing enablement.
- Support the development and execution of implementation strategies for new marketing technologies and workflows within marketing and creative groups.
- Contribute to the design of process solutions grounded in business goals and success measures.
- Apply change management tactics, including documenting change impact assessments, assisting with risk identification and mitigation plans, and supporting communication plans.
- Collaborate with internal teams (Product, IT, Marketing Operations, Marketers) and external technology vendors throughout the execution and implementation of strategic initiatives.
- Document processes and solution designs to ensure clarity and alignment across stakeholders.
- Assist in organizational readiness activities to drive adoption of marketing tools and technologies.
- Leverage hands-on experience with marketing tools such as AEP, Adobe RTCDP, Adobe Journey Optimizer, Adobe Workfront, DAM platforms (AEM Assets or Aprimo DAM), Adobe Creative Cloud, and Firefly Services.
- Support project management activities related to technology implementation and rollout strategies.
WHAT YOU BRING
- Proven ability to analyze business problems, campaign processes, and marketing technologies for actionable insights.
- Strong collaboration skills with stakeholders, marketers, MarTech (IT/Product), operations, and external vendors.
- Hands-on experience with marketing tools such as AEP, Adobe RTCDP, Adobe Journey Optimizer, Adobe Workfront, DAM (AEM Assets or Aprimo DAM), Adobe Creative Cloud, and Firefly Services.
- Proficiency in documenting processes and solution designs.
- Experience supporting project management, implementation, and rollout strategies for marketing technologies.
- Demonstrated experience with change management tactics, including impact assessments and risk mitigation.
- Ability to contribute to process solution design aligned with business goals and success measures.
- Experience partnering with diverse groups, including stakeholders/users, marketers in various roles, MarTech (IT/Product), operations roles such as PMO and system support, and external vendors.
Disclaimer: Brooksource, Medasource, and Calculated Hire are part of the Eight Eleven Group family of companies and operate under Eight Eleven Group, LLC. All employees receive the same benefits, policies, and terms of employment.
EEO:
We are committed to creating an inclusive environment for all employees and applicants. We do not discriminate on the basis of race, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, ancestry, age, disability, genetic information, marital status, military or veteran status, citizenship, pregnancy (including childbirth, lactation, and related conditions), or any other protected status in accordance with applicable federal, state, and local laws.
Benefits & Perks:
Eight Eleven Group offers competitive medical, dental, vision, Health Savings Account, Dependent Care FSA, and supplemental coverage with plans that can fit each employee’s needs. We offer a 401k plan that includes a company match and is fully vested after you become eligible, paid time off, sick time, and paid company holidays. We also offer an Employee Assistance Program (EAP) that provides services like virtual counseling, financial services, legal services, life coaching, etc.
Pay Disclaimer:
The pay range for this job level is a general guideline only and not a guarantee of compensation or salary. Additional factors considered in extending an offer include (but are not limited to) responsibilities of the job, education, experience, knowledge, skills, and abilities, as well as internal equity, alignment with market data, applicable bargaining agreement (if any), or other law.
Share This Job
Apply For This Job
Related Jobs
About Us
Your need for talent is our reason for being. This driving mission has been at our core from the onset. When we started in 2000 at 811 Broad Ripple Avenue, we were a team of forward-thinking entrepreneurs determined to find a better way to connect the best and brightest talent with companies looking for future leaders. We still believe in this philosophy. Throughout the years, our passion, credibility, and grit have been the foundation and prowess of what is now Eight Eleven. Though our focus areas have continued to mindfully evolve, our unyielding commitment to relationships and our customers’ needs remain consistent and firmly rooted in our core values.